Two dormant channels, reactivated.
Sun-Man™ is the first Black action figure produced by a major toy brand. For its 40th anniversary we rebuilt the content engine around the campaign — and did it entirely organically, with no paid media on either platform.
Client: Sun-Man™ / Yla Eason
See the full case study- 443,886
- +1,400%Facebook views
- 69,437
- +149%Instagram views
- 12,500
- +614%Facebook interactions
- 12,900
- +169%Instagram reach